Santa Catarina leads the sugar dating rankings in Southern Brazil, according to a MeuPatrocínio survey published by R7. The numbers are striking: 589,000 female sugar babies, 154,000 sugar daddies, 222,000 male sugar babies, and 24,000 sugar mommies registered in the state alone.
This puts SC ahead of Paraná and Rio Grande do Sul. The state’s profile helps explain why: a strong economy, many entrepreneurs, and a young population that makes heavy use of digital platforms.
Clear rules from the start
What sets sugar dating apart from other forms of relationships is simple: everything is agreed upon beforehand. Financial expectations, frequency of meetings, boundaries. Nobody is left in the dark. The R7 article highlights that this clarity is the main reason behind the increase in sign-ups.
Growth in the South mirrors what is happening across the rest of the country. To understand the differences between profiles, check the pages about what a sugar daddy is and what a sugar mommy is.
Florianópolis drives the numbers
Florianópolis has the highest concentration of profiles within Santa Catarina. Beaches, quality of life, and a more intimate atmosphere than São Paulo or Rio attract both sugar babies and sugar daddies who prefer to avoid the hustle of major cities.
Sugar dating is not limited to the Rio-SP corridor. From Curitiba to the Santa Catarina coast, demand for this type of relationship is growing fast.
Source: R7 Entretenimento
